Cable’s Reigns At The Emmy’s – Taking Home The Most AwardsCable’s original programming took in 52 Emmy Awards (20 for Ad-Supported and 32 for Pay). Broadcast took home 47 followed by PBS with 7. This year’s Emmy’s which aired on NBC garnered a 14.1 HH share – up slightly over last year. Ad-Supported Cable held its own this night, earning double digit gains – propelling shares to highest share levels to date.
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Cable Viewership Soars In Wired Cable Homes 2Q10Wired Cable homes tend to be more upscale and spend more on products and services – making them highly desirable. These consumers tend to watch more Cable as viewing levels climb to new heights.
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2010 Quick Summer SnapshotAd-Supported Cable is off to a great start this summer season, capturing more than half of total TV viewing.
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Hispanic Facts in a Flash“Hispanic Facts in a Flash” is a comprehensive resource containing the latest research trends, Hispanic Cable network programming information as well as timely spot cable snapshots from key local mark.
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2010 Cable Network Promotion CalendarThe July to December 2010 promotion calendar is online! This resource provides a six month, at-a-glance listing of ad-supported network promotions that advertisers can tie-into locally.
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Cable's Target Ability (09/10 Review)More viewers are watching more TV than ever before – especially Cable. With Cable’s ratings on the rise, cable captures young men.
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Multi-Screen Insights: TV, Internet and Mobile UsageWhile online and mobile are taking on an increasing role in the American media experience, traditional TV consumption continues to grow and remains at a seasonal all-time high.
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